Building a Modernized Fundraising Strategy

Nonprofits come in many shapes and sizes. Those who have been around a while are often quite confident in their traditional fundraising strategies. Unfortunately, we are living in an ever-changing world that requires everyone to stay up to speed with the new methods to achieve our organizational goals. Aging demographics means that those who were target donors are one portion of your focus and they may require a different fundraising strategy than the younger demographics who operate quite differently in a world full of technological advancement. This means that nonprofits have to have more than one fundraising strategy and skill-set to ensure the most effective outcomes.

Building Multiple Revenue Sources

The tools, resources, and knowledge included in this guidebook will help you to raise more money through targeted development strategies that are catered to your organization’s unique stage of development, strengths, and community resources.

This was not written by us. We have obtained this guidebook for you from Nonprofit Ready. The direct link

Planning a Fundraising Event – Fun & Games

Your event will have many entertaining facets to it. One component that is important to implement is something that makes the evening feel like it is an opportunity to have fun and play games. Games? Well, that can take many meanings, but the traditional concepts such as silent auctions, goal meters, and such are aspects that are frequently associated with competition and winning. These types of activities raise the level of excitement and motivation to participate. Don’t limit your fundraising efforts at the event to mere ticket sales or the traditional direct ask. Induce a social component which will bring a level of deeper community collaboration to participate and do what it takes to raise the funds. Plus, who doesn’t like to be a winner?

Planning a Fundraising Event – Promotion

You cannot have a successful fundraising event without effective and sufficient promotion efforts. Once you have everything in place or in progress, you can begin your promotion campaign to spread the news about your exciting fundraising event. You can simplify this process down to four steps.

Planning a Fundraising Event – Theme

Every fundraising event has a theme. The theme sets the tone and the focus for the event and inspires donors to be taken on a journey of your choosing. This means, you need to consider what the donor might like to experience. Make sure this aligns with your organization’s mission and the program that funds are being raised for at the event. Best of all, you can make this fun!

Planning a Fundraising Event – Budget

The previous installment of Planning a Fundraising Event focused on setting goals. Within the goal setting, a budget will be developed. This is to help establish the concrete numbers necessary for the cost planning for the fundraising event as well as the establishment of a fundraising goal that exceeds this budget.

Planning a Fundraising Event – Goals

Every fundraising event starts by determining a fundraising goal. This is the purpose behind the event and the driving force that generates all activities surrounding the fundraising event. Although it might seem obvious, there are many who interpret a fundraising event as a general effort to raise funds for the overall functioning of the organization. Although this can be a goal, it is more critical to identify a concrete goal.

Fundraising and Word Selection in Campaigns

Word selection can make or break your fundraising campaign efforts. How do you know when to use what word? The focus is always on how you wish to appeal to the audience and who needs to feel something. More often than not, the word that needs to be focused on, is the word ‘you.’

Boosting Online Engagement for Event Planning

Qualifying for grants requires additional sources of income. This takes the form of individual donors, other grant sources, and fundraising events. Fundraising events are not only a great source of sustainable revenue, they are also fantastic opportunities to encourage supporter engagement. This level of engagement makes supporters feel included and helps to reinforce what your organization does and how their support truly helps your organization achieve its goals. Fundraising events come in many forms: galas, street fairs, silent auctions, and more. Planning the event is crucial, and the supporter engagement must be planned intelligently to ensure strong engagement before, during, and after the event. This post is designed to assist you in utilizing the various online supporter engagement opportunities available to you.

Multichannel Donor Relationship Development

What are multichannel donors and why do you want them? Multichannel donors contribute to your organization in multiple ways. They donate through different platforms and volunteer their services to your cause. They will be the most engaged and most consistent contributors to your nonprofit organization’s efforts. So, how do you obtain multichannel donors?